I created a stop-motion animation for the Israeli brand "Story".
The purpose of the video was to explain their concept in a fun and engaging way. For the animation, I used socks from the brand 'Happy Socks', which added a playful and vibrant touch to the overall aesthetic.
The purpose of the video was to explain their concept in a fun and engaging way. For the animation, I used socks from the brand 'Happy Socks', which added a playful and vibrant touch to the overall aesthetic.
The stop-motion video was designed to be dynamic and eye-catching, with each frame carefully crafted to bring the socks to life in a unique and entertaining way. The video was then used as part of Story’s campaign, running across various platforms and campaigns to connect with the brand’s audience in a creative and memorable way.
The combination of stop-motion animation and the fun, colorful socks helped convey the brand's message in an engaging, visually striking way, while also showcasing the product’s personality and vibrancy.
This project was created as part of my role as Studio Manager at Move Digital,
and all rights are reserved to the agency.
and all rights are reserved to the agency.
